|
|
|
LexisNexis
by David Loshin
Published: May 6, 2007
The Siperian MDM Hub solution has allowed LexisNexis to significantly increase the ability to match customer records, leading to improved data reliability.
LexisNexis, a leading provider of comprehensive information and business solutions to professionals in a variety of areas – legal, risk management, corporate, government, law enforcement,
accounting and academic – initiated a project in 2000 to consolidate their customer views across the organization into a single customer repository.
The planned acquisition of a third-party application to provide customer relationship management (CRM) was initially thought to be... Login to read the entire study.
About the Author
David Loshin - David is the President of Knowledge Integrity, Inc., a consulting and development company focusing on customized information management
solutions including information quality solutions consulting, information quality training and business rules solutions. Loshin is the author of Master Data Management, Enterprise Knowledge Management – The Data Quality
Approach and Business Intelligence – The Savvy Manager's Guide and is a frequent speaker on maximizing the value of information. David can be reached at loshin@knowledge-integrity.com or at (301) 754-6350.
Editor's note: More David Loshin articles, resources, news and events are available in the David Loshin Expert Channel on
the BeyeNETWORK. Be sure to visit today!
|