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NTT DoCoMo

by Seth Grimes


Published: July 15, 2008

At NTT DoCoMo, Voice of the Customer text analytics enables a deeper understanding of the customer and the ability to convert negative messages into opportunities and requests into solutions.

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About the Author

Seth Grimes -

Seth is a business intelligence and decision systems expert. He is founding chair of the Text Analytics Summit and principal consultant at Washington, D.C., based Alta Plana Corporation. Seth consults, writes, and speaks on information-systems strategy, data management and analysis systems, IT industry trends, and emerging analytical technologies. Seth chairs the Sentiment Analysis Symposium and the Text Analytics Summit.

Editor’s Note: More articles and resources are available in Seth's BeyeNETWORK Expert Channel. Be sure to visit today!