Using Business Intelligence to Improve Business Performance and Reduce Costs
Published: April 13, 2009
Researcher Colin White examines ways for companies to use business intelligence to improve efficiency, reduce costs, gain competitive advantage and maximize return on investment based on a survey of
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About the Author
Colin White is the founder of BI Research and president of DataBase Associates Inc. As an analyst, educator and writer, he is well known for his in-depth knowledge of data management, information integration, and business intelligence technologies and how they can be used for building the smart and agile business. With many years of IT experience, he has consulted for dozens of companies throughout the world and is a frequent speaker at leading IT events. Colin has written numerous articles and papers on deploying new and evolving information technologies for business benefit and is a regular contributor to several leading print- and web-based industry journals. For ten years he was the conference chair of the Shared Insights Portals, Content Management, and Collaboration conference. He was also the conference director of the DB/EXPO trade show and conference.
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