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Operational Business Intelligence: The State of the Art

by Judith R. Davis, Claudia Imhoff, Colin White


Published: August 5, 2009

The ultimate goal of operational business intelligence (BI) is a more dynamic enterprise that can optimize business processes and performance, and enhance competitiveness through increased flexibility and agility. This report describes the techniques and technologies important in implementing operational BI; presents best practices in the areas of selecting the right project, understanding business processes and users, accessing and integrating the right data, developing an integrated infrastructure and delivering a robust solution; and includes case studies of companies that have implemented operational BI solutions.

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About the Authors

Judith R. Davis -

Judith R. Davis is a leading researcher and expert with more than 30 years of experience in the business application of information technology. Her current focus is business intelligence and related products and technologies to optimize decision-making across the enterprise. Judy has functioned as both a consultant and analyst and has worked extensively with enterprises, end users and major vendors. She has also authored many articles, research studies and white papers for major industry media organizations and leading technology providers. She may be contacted by email at jrdavis1@verizon.net.

Claudia Imhoff -

Claudia Imhoff, Ph.D., is the President and Founder of Intelligent Solutions, a leading consultancy on data warehousing and business intelligence technologies and strategies. She is a popular speaker and internationally recognized expert, and serves as an advisor to many corporations, universities and leading technology companies on these topics. She has co-authored five books and more than 100 articles on these topics and has a popular blog at www.b-eye-network.com/blogs/imhoff/. She may be reached at CImhoff@IntelSols.com.

Editor's note: More Claudia Imhoff articles, resources, news and events are available in the BeyeNETWORK's Claudia Imhoff Expert Channel. Be sure to visit today!

Colin White -

Colin is the founder and president of BI Research. He is well known for his in-depth knowledge of business intelligence, data management and data integration technologies and how they can be used for supporting smart and agile decision making. With 40 years of IT experience, he has consulted for dozens of companies throughout the world and is a frequent speaker at leading IT events. Colin has written numerous articles and papers on deploying new and evolving information technologies for business benefit and is a regular contributor to several leading print- and web-based industry journals, including the BeyeNETWORK. Colin may be contacted by sending an email to info@bi-research.com .

Editor's note: More articles, resources, news and events are available in Colin's BeyeNETWORK Expert Channel. Be sure to visit today!