Ease of Use and Interface Appeal in Business Intelligence Tools

by Cindi Howson

Business intelligence tools play a mission-critical role in identifying new business opportunities and helping knowledge workers make better decisions. But the widespread adoption of BI tools has been hindered by their reputation as being hard to use. Cindi Howson researches the impact of an appealing user interface and ease of use in this report.

Executive Summary

Just as the eyes are the window to the soul, business intelligence (BI) tools are the window to the data that helps business users identify new opportunities and make fact-based decisions. Despite the critical role that BI tools provide, adoption remains low and BI tools are considered difficult to use, with largely unappealing interfaces.

Assessing a BI tool’s ease of use is difficult because it is influenced by subjective factors. However, the importance...

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