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Creating an Enterprise Data Strategy: Managing Data as a Corporate Asset

by Wayne Eckerson


Published: June 21, 2011

Creating an enterprise data strategy requires executives to acknowledge that data is a corporate asset that must be managed and protected like any other asset. With that as a starting point, it's imperative that you understand how your organization currently manages data. This paper discusses the key elements in any data strategy. You'll learn how to identify your organization's data profile, assess its current state and readiness to implement an enterprise data strategy, and implement a broad portfolio of data integration tools to accelerate and automate tasks.

Executive Summary

Creating an enterprise data strategy is not for the faint of heart. It first requires a commitment from the top and an acknowledgement that data is a corporate asset that must be managed and protected like any other asset. Given the difficulty of getting executive buy-in, it’s not surprising that only one in 10 organizations have an enterprise data strategy.

To harness data as a corporate asset requires a mix of “soft” skills, required to build sustainable...

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About the Author

Wayne Eckerson - Wayne has been a thought leader in the business intelligence field since the early 1990s. He has conducted numerous research studies and is a noted speaker, blogger, and consultant. He is the author of two widely read books: Performance Dashboards: Measuring, Monitoring, and Managing Your Business (2005, 2010) and The Secrets of Analytical Leaders: Insights from Information Insiders (2012).

Wayne is founder and principal consultant at Eckerson Group, a research and consulting company focused on business intelligence, analytics and big data.