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Master Data Management: Creating a Single View of the Business

by Claudia Imhoff, Colin White

Published: September 19, 2006

This report on master data management (MDM) clarifies the disparate definitions, architectures and technologies and sets forth a concise, easily understood architecture for MDM.

"The whole is more than the sum of the parts."


This statement by Aristotle sums up the philosophy behind master data management or MDM quite nicely. MDM is about studying, cataloging, and accessing critical sets of data in your enterprise. That is, it means understanding everything you possibly can about your customers, products, locations, and other major subject areas. In this research paper, MDM is...

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About the Authors

Claudia Imhoff - A thought leader, visionary, and practitioner, Claudia Imhoff, Ph.D., is an internationally recognized expert on analytics, business intelligence, and the architectures to support these initiatives. Dr. Imhoff has co-authored five books on these subjects and writes articles (totaling more than 150) for technical and business magazines.

She is also the Founder of the Boulder BI Brain Trust, a consortium of independent analysts and consultants ( You can follow them on Twitter at #BBBT

Editor's Note:
More articles and resources are available in Claudia's BeyeNETWORK Expert Channel. Be sure to visit today!


Colin White -

Colin White is the founder of BI Research and president of DataBase Associates Inc. As an analyst, educator and writer, he is well known for his in-depth knowledge of data management, information integration, and business intelligence technologies and how they can be used for building the smart and agile business. With many years of IT experience, he has consulted for dozens of companies throughout the world and is a frequent speaker at leading IT events. Colin has written numerous articles and papers on deploying new and evolving information technologies for business benefit and is a regular contributor to several leading print- and web-based industry journals. For ten years he was the conference chair of the Shared Insights Portals, Content Management, and Collaboration conference. He was also the conference director of the DB/EXPO trade show and conference.

Editor's Note: More articles and resources are available in Colin's BeyeNETWORK Expert Channel. Be sure to visit today!